
Passion for your business is a powerful thing. It gets you up in the morning, keeps you grinding through the tough times, and makes the wins feel even sweeter. But passion alone won’t grow your business—at least not in the way you need it to.
Take Mike, for example. Mike owns a manufacturing company that’s been in the family for two generations. He loves the business—maybe a little too much. He was involved in everything—sales, production, hiring, even picking out the office coffee (which, ironically, no one liked).
One day, his CFO pulled him aside and said, “Mike, you’re like a conductor who keeps running down to play the instruments. The orchestra needs you on the podium, not in the tuba section.”
That was Mike’s wake-up call. Passion wasn’t the problem—misplaced passion was. He needed to shift his energy from doing everything to leading with vision. He focused on:
- Clarifying the company’s growth goals—Instead of chasing every new idea, he honed in on strategic opportunities that aligned with his strengths.
- Delegating with trust—He empowered his team to make decisions, allowing him to focus on high-level growth.
- Investing in the future—Rather than reacting to problems, he planned proactively, making his company more resilient and profitable.
Fast forward a year: Revenue is up, stress is down, and the coffee still stinks—but Mike no longer has time to worry about it.
So, What’s Love Got to Do with It?
Everything—when channeled correctly. Passion should fuel your strategic growth, not distract from it.
If you’re ready to align your passion with a clear growth strategy, let’s talk. Book a Strategic Growth Review, and let’s turn your passion into measurable growth.